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Underwater Coral Reef
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Social Science Projects

The SAFE Coral Program aims to inspire advocacy through program communications and activities.

Social science informs our efforts towards creating strategic and effective communications, education and messaging.

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JOIN US AT THE AZA ANNUAL CONFERENCE!

Join us for an insightful session on TALKING CORAL. Learn about the TALKING CORAL initiative and test drive its suite of  messaging tools. Don't miss out on building better communication strategies!

Session Title: Building Better Coral Conservation Communications, Education, and Messaging: Insights from the TALKING CORAL initiative.

When: Thursday, October 1, 800am PST

Check back here in September for more information and materials needed to get ready for this interactive session.

TALKING CORAL

With funding from Disney Conservation and in collaboration with the Human Nature Group, the SAFE Coral Program's Communication, Education and Messaging (CEM) working group has created a tool to help coral conservation communicators share messages and tell stories that resonate with various audiences.

 

TALKING CORAL has been developed following hours of listening sessions and surveys conducted with SAFE Coral Program partners and our community of conservation communicators. It is available in both full, unabridged and abbreviated or unabridged versions to suit a variety of messaging development needs.

 

In 2026, our program has again collaborated with our program partners and the Human Nature Group to test drive the concepts and ideas provided in TALKING CORAL to advance the effectiveness of our coral conservation conversations across the country.

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TALKING CORAL
full, unabridged version
 
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TALKING CORAL
shortened, abridged version
 
Under the Sea

Email the CEM Working Group

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